Hi, I’m Rebecca Kalogeris
Plus, my years in the industry have given me a robust network of agencies, designers, and contractors I can leverage to speed execution as needed. Or, if you’ve got internal talent to partner with even better! I love fostering talent, building successful teams that drive results, and creating strong alignment across leadership teams.
The work I do now through Chief Marketing Insights is the work I love to do. There’s nothing I like better than diving in and learning about new businesses and markets, sharing in their passion, and helping these companies grow.
Let me put my experience, skills, and passion to work for you.
Connect with me on LinkedIn
I have spent my career helping companies of all sizes create strategies and marketing programs that bring them to the next level.
Whether it was helping them land their first ten customers, move from founder-led to first PE-purchase (and even their second), or grow from a small team to a robust organization with hundreds of employees and thousands of clients, I’ve done it all.
So if you need someone who has the experience and knowledge to take you to the next level, who has been there, seen that, and beat it into submission, but don’t have the budget for it, that’s where I come in.
I ground my strategies in market facts and then operationalize them so that they can executed predictably and successfully.
I pore over the results we achieve and continually drive to improve. I know what metrics matter—to the program’s success, to you, and to your board or investors—and how to present them.
My years of experience in product management also means that I can dive in and understand markets, products, and differentiations quickly and efficiently so I can deliver value to your organization in short order. No long ramp-up time here.
Highlights
Acted as a key member of the executive and pitch teams through two successful exits.
Rebranded the entire product portfolio and pivoted the organization's digital marketing strategy, leading to a 3x increase in revenue and doubling customer lifetime value (LTV) while also improving return on add spend (ROAS) by nearly 50%.
Leveraged market-focused, data-driven approaches to product marketing to cut time-to-market by 64%, reduced the return-on-investment period to under six months, and consistently delivered NPS scores above 65.
Launched several new products through acquisition and internal builds, meeting first-year revenue goals in under six months.
Built a truly amazing team of marketing superstars–they’re smart, dedicated, hard-working, and a whole lot of fun.
